Insider #24 from Berroco

Dear Shopowner,Free In-Store DisplayInsider Archives


Comfort Knitting & Crochet: Afghans
More Than 50 Beautiful, Affordable Designs Featuring Berroco Comfort Yarn

Comfort Knitting & Crochet: AfghansThis soft cover book includes 50 designs (half knit, half crochet) featuring Berroco Comfort®, Comfort® DK, and Comfort® Chunky. This book is by Norah Gaughan, Margery Winter and the Berroco Design Team and is published by Stewart Tabori & Chang.

    •  100 Color Photographs
    •  160 Pages, 8 ½ x 9 7/8”
    •  Paperback with flaps

Suggested Retail & Pricing:
    Suggested Retail: $19.95

    Wholesale Pricing:
    •  Single Book: $11.97
    •  6+ Books: $9.58 (Promotional 20% discount)

    Availability: End February 2010

National Publcity:
    •  Editorial review in knitting/crocheting magazines
    •  Berroco web site/blog
    •  Berroco KnitBits in March 2010

Media Materials:
Promote and presell this book in your shop, within your newsletter or on your web site! Two free patterns from this book (one knit, one crochet) are being offered as free PDF’s for posting to your own web site.


Click links below for free PDF downloads

Autumn Haze (knit)   Greenway (crochet)

Additionally, retailers are allowed to use images from all the designs contained within the book. To learn more on downloading images from the Berroco server, follow the: Berroco Digital File Access Instructions


EmailEmail us your comments and ideas on what you would like to see in future issues. We firmly believe in good communication between retailer and wholesaler and hope that Insider will help achieve this goal.

As always, thank you for your support.

Signature
Warren Wheelock, President
Berroco, Inc.