Yarn & Shop Finder is our newest feature to the Berroco web site. Based on your recent store purchases, your customers can now search for specific brands and yarns carried by your shop.

We are confident that Yarn & Shop Finder will help drive consumers to your doorstep. We are providing you with our sneak preview of this new feature and encourage you to take a test drive. Locate your own listing and check it for accuracy and content. If any changes are needed, please contact us at insider@berroco.com. Within the next week, we will be announcing Yarn & Shop Finder in a special issue of Knitbits®.

Email us your comments and ideas on what you would like to see in future issues. We firmly believe in good communication between retailer and wholesaler and hope that Insider will help achieve this goal.

As always, thank you for your support.

Warren Wheelock, President
Berroco, Inc.